RTObaseRTObase

Website + conversion journey · included on every plan

Build an RTO website that takes enrolments.

Build pages with AI, publish on your own domain, and connect every successful action to the system that runs your students. Add Google Ads or your own analytics without assembling a separate website, form tool and tracking stack.

SEO-ready pages · Contextual enquiries · Online enrolment · Payments · Provider-owned analytics

Connected website journey

Course enquiry funnel

Connected

Find the right course

Course viewed

Page

Ask with context

Enquiry submitted

Success

Complete details securely

Enrolment completed

Success

Move through checkout

Payment completed

Success

Successful actions → your analytics

No contact details or form answers included

One connected funnel

A course website should move the work forward.

Each public step connects to the next operational step. Prospects get a clear path, staff get usable records, and your analytics provider gets a successful-action signal instead of a hopeful click.

Discover

Find the right course

SEO-ready pages and a live course catalogue help prospects reach current training options.

Course viewed

Enquire

Ask with context

A successful form creates a lead with its course or location context, ready for follow-up.

Enquiry submitted

Enrol

Complete details securely

The email-verified enrolment flow collects the learner information your RTO actually needs.

Enrolment completed

Pay

Move through checkout

Paid and free enrolments continue in the same connected journey, without a separate form stack.

Payment completed

Manage

Work from the real record

The result lands in RTObase as an operational lead, enrolment or payment for staff to manage.

Record created

Two honest destinations: operational records and bounded first-party page-view records stay in RTObase; configured provider events go to the analytics provider your RTO chooses.

Analytics without the analytics project

Paste the setup. Choose the result. RTObase handles the event.

For Google Ads, paste the conversion value or the whole snippet and choose the successful website action it represents. Track a submitted enquiry, completed payment, completed enrolment, or the hand-off to required LLND screening. Add a separate conversion action for each campaign goal; RTObase sends it only when that outcome succeeds.

Google AdsGoogle AnalyticsPostHogMeta PixelCustom

PII-minimised event boundary

Sent to your provider

Successful action name

Course or location context

Sanitised page path

Kept out of provider events

Names and email addresses

Messages and form answers

IP addresses and browser fingerprints

Your provider’s own consent, retention and advertising settings still apply. Custom scripts are tenant-controlled code and are not constrained by the built-in event sanitiser.

Website analytics

See what your marketing produced, not what it clicked.

RTObase already holds the outcomes that matter: the enquiry, the enrolment, the payment. These two reports read from those records, so neither needs an advertising account to tell you something useful.

Campaign results, first-party

Tag a link for an email, a social post, a QR code on a flyer or a partner website. RTObase groups the enquiries, enrolments and paid enrolments that follow by campaign, source and medium.

First-touch or latest-touch credit, over 30 or 90 days

Payment value net of recorded refunds, in AUD

Filter to one course when a campaign only sold that course

No Google Analytics, Meta or Google Ads account needed

Affiliate programs, reviewed before you pay

Pay employers, gyms, community groups or content creators for the enrolments they actually bring you. Each affiliate gets a unique tracked link carrying a code you choose, never their contact details.

Percentage of each payment, or a fixed amount once per enrolment

Commission created only after a successful live payment

Refunds and reversals adjust the ledger automatically

Approve commission, then record the payout you already made

Tracked visits are RTObase attribution sessions, not advertising-platform clicks, and RTObase never transfers money to an affiliate: it keeps the ledger so your finance team can reconcile the payment they made. Regulated CRICOS education agents stay in the separate International workflow.

AI page builder · free on every plan

Describe the page. Publish it.

Tell the builder what you need, a homepage, a course page, an SEO article, and AI drafts the layout, copy and sections from your organisation’s context: your name, your courses, your tone. Every page is fully editable; you review, refine and publish.

Complete pages, course descriptions and articles from one prompt

Drag-and-drop editing, reorder widgets or regenerate any section

Editable meta titles, Open Graph tags and an automatic sitemap

See all AI features →
The RTObase AI page prompt open beside a published RTO content page

Everything included

Everything a course website needs.

Describe what you want and AI generates complete pages using your organisation’s context. Every page is editable, publishable and SEO-ready.

Prompt-to-page generation

Describe the page you need and AI generates it, layout, copy and sections, in seconds.

Branded to your RTO

Pages use your organisation name, courses, colours and context for authentic, on-brand content.

AI brand identity

No logo yet? AI generates a full identity from your name and courses, a colour palette, fonts, a logo and a matching app icon. Apply in one click or fine-tune any part.

Full drag-and-drop editor

Edit any section, reorder widgets, or regenerate specific parts. You control the final result.

Custom domain + SSL

Publish on your own domain with automatic SSL, your brand, your URL, no developer.

SEO built in

Editable meta titles and descriptions, Open Graph tags, and automatic sitemap generation.

Hosting included

Fast, secure hosting on Australian infrastructure, no separate hosting bill to manage.

Enrolment built in

Visitors find a course, enrol and pay on the same platform that runs your students, no bolt-ons.

Enquiries from your existing website

Keep your existing website and add a direct enquiry link or embedded form, with no RTObase website page required. Submissions reach the same leads inbox for assignment and follow-up. Hosted pages can use the same Forms.

Successful-action tracking

Optimise for a submitted enquiry, successful enrolment hand-off or completed payment instead of treating every click as a result.

Built-in site analytics

Visitors, visits, page views, top pages, traffic sources, devices and countries for your hosted website. Counted first-party without cookies, retained as bounded pseudonymous page-view records, with no stored IP address, name or full browser string.

Your analytics provider

Send PII-minimised built-in events to Google Ads, Google Analytics, PostHog or Meta Pixel. Tenant-controlled custom scripts remain subject to the vendor and your privacy settings.

Campaign results without a tracking stack

See which tagged campaigns produced enquiries, enrolments and paid enrolments from the records already in RTObase. First touch or latest touch, 30 or 90 days, payment value net of refunds. No analytics or advertising account required.

Affiliate programs and commission

Give each referrer a unique tracked link, then let successful live payments build a commission ledger you review before it becomes payable. Percentage or fixed commission, refunds adjust it, payouts you make outside RTObase are recorded for reconciliation.

Pages: articles & blog

Generate course descriptions, landing pages and SEO articles to bring students in at the Enrol stage.

How it works

From prompt to published in four steps.

01

Describe it

Tell the builder what you need, a homepage, a course page, an about page, in plain language.

02

AI drafts the page

AI generates layout, copy and sections using your organisation’s context. Edit anything.

03

Brand & refine

Let AI generate a brand identity, palette, logo and matching app icon, or apply your own colours and logo, then reorder widgets and regenerate any section until it’s right.

04

Publish & enrol

Go live on your custom domain, with enrolment and checkout wired in from day one.

AI brand identity

No logo yet? Generate the whole identity.

AI generates a full identity from your name and courses, a colour palette, fonts, a logo and a matching app icon. Apply it in one click, fine-tune any part, or bring your own colours and logo instead.

Palette, fonts, logo and app icon in one pass

Apply in one click, or fine-tune any part

Your own colours and logo, any time

RTObase website branding settings, colours, logo and fonts

The difference

A website that actually enrols students.

A generic website builder gives you a brochure. RTObase gives you a storefront: a visitor finds a course, enrols and pays, and lands as a student record on the same platform, ready to train. No separate site, form tool, and payment gateway stitched together.

Course pages link straight to enrolment and checkout

Payments via Stripe (BYO gateway on Custom plan)

New enrolments appear in your pipeline automatically

One login, one record, one bill

Build your site free
A public RTObase course page with course details, upcoming dates and online enrolment

Admin Agent

AI doesn't stop at content.

Once your site is live, the AI Admin Agent helps you run the back office by chat. Ask it to look up your org's data, or to draft routine create and update actions, a new student, course, unit, location or class. Every change is shown as an approval card before it writes, under your own login, permissions and audit trail. Included on every plan.

Meet the Admin Agent →

FAQ

Website builder questions

Common questions about building your RTO website in RTObase.

Yes. Share a direct enquiry-form link or copy an embed snippet into your existing site. Responses land in the same RTObase leads inbox, with no RTObase website page required. You can also embed your course catalogue, course pages and public booking calendar.

Launch a site that enrols, not just informs

AI-generated pages, your own domain, SEO and hosting, with enrolment and payments built in. Included on every plan.

No credit card required. Website builder included on all plans.